Media and entertainment companies today face a rapidly changing and increasingly competitive landscape. In this landscape, new services for streaming video and VR, over-the-top business models, and the unbundling of traditional content delivery mechanisms all compete for customer attention and wallet. Customers are more willing to switch services. This is evidenced by the rapid growth of cord-cutting. This means stellar customer experiences and rockstar customer support is more important than ever to retain customers and grow market share.
Some of the smartest M&E companies are meeting this challenge with Conversational AI systems that drive a superior customer experience, offload repetitive tasks from harried human agents and improve customer interactions and sentiment.
In this eBook, you’ll learn:
- Why it’s growing more urgent for media companies to leverage AI
- Why media and entertainment companies need AI now
- How conversational AI works for media and entertainment companies
- Specific use cases of conversational AI for M&E firms
Because Conversational AI can quickly scale up, it is among the fastest and highest-ROI paths to customer experience excellence in the M&E sector – and companies that ignore it could suffer against smarter peers who are aggressively embracing AI.